Enquire Here info@7concepts.net  |
Member zone Login  |

cases-winston-eagle

WINSTON EAGLE

Challenge

Design an attention-grabbing “Winston eagle” (the cigarette brand’s iconic logo), that appears “flying”, for installation in a smoking lounge.

Solution

We translated the Winston eagle into an LED chandelier comprised of 1,000 crystal balls mounted to optical fiber. A powerful LED projector perpetuated the fiber-optic diffusion of light through the crystal balls.